The next movie from Bollywood Krazzy 4, is certainly going the new marketing mantra, more is better. Recently Om Shanti Om did it and got success (rightfully or not is your decision) and Krazzy 4 is following the same plan. It started with the regular basic releases about the movie, how it was different and all about the main Krazzy 4 stars and the female lead in Juhi Chawla.
Next came the sweet spots like item numbers. First they got the biggest name in Bollwood - Shah Rukh Khan. Put him in a project and undoubtedly you get a lot of press and TV coverage. That happened and next they got in a mass star like Rakhi Sawant (Raanti appeal we call it), and again it got a fair share of the news bytes. And finally the Krazzy 4 producer Rakesh Roshan ropes in the currently hot Hrithik Roshan, who again being part of the family obliges.
So we have the similar stategy adopted by the Om Shanti Om team where they ensure the movie is always in the news. One story dies down, then throw in another. Smart we say, but what if the movie sucks. Om Shanti Om wasn't a classic but it worked, because of the humungous publicity and the presence of SRK. After hearing about it so much, people just had to go in and see it. And yes, because of Deepika Padukone. She was an important reason for the films success - pretty, pretty sexy, and pretty sexy smile.
Krazzy 4 has managed to do the same on a slightly smaller scale and evoked interest in the movie. My bet? Hit. It looks interesting. 4 Krazzy guys, no romance-shomance. And good actors. Suresh Menon, Arshad Warsi, Irrfan Khan, Rajpal Yadav. So it will do well. And will I rush to see Krazzy 4? Yes, of course!! My very favorite Suresh Menon. He is amazing. And funny as hell.
Showing posts with label Shah Rukh Khan. Show all posts
Showing posts with label Shah Rukh Khan. Show all posts
Thursday, March 27, 2008
Friday, March 14, 2008
Shah Rukh gets back at Aamir - are they taking the media for a ride?
After Aamir poked fun at Shah Rukh and said that SRK was the Number 2 actor in the country, trailing him who was at number one, SRK poked fun at Aamir in his inimitable style. At most times Shah Rukh is pompous and conceited but he is smart enough to realize when to look humble and humorous. And this was an opportune moment. If he had disagreed with Aamir then he would look like an arrogant ass (which he is at times), but he played it down by accepting that Aamir was number 1 and he was happy that Aamir was considering him as Number 1.
If that is the case why does he keep throwing quotes around to all who care to listen (and there are not a few media people who lap up all his gab fest) that he is the finest actor in the country. He loses no opputunity in declaring that he is the best. Well, we agree he works very hard, is a great role model for the country (has not killed any endangered species, not beaten up his wife or girlfriend, has not killed people by drunken driving, etc) but the best???? Perhaps the most successful, thanks to the great rapport he has to the most important camps in the Industry (Chopra's, Johars, Farah, etc), thanks to the 'close' relationship with Karan Jhar who has given him his biggest (and most painful to endure) hits (Kuch Kuch Hota Hai, Kabhi Khushi Kabhi Gham). And most importantly the bad taste of Indian viewers.
Best actors shouldn't that club be reserved for good actors and not stars - though an actor can become a star. Actors like Aamir Khan, Shiney Ahuja (the great new hope for the Hindi Industry), Kay Kay Menon, Amitabh Bachchan, Naseeruddin Shah, Om Puri, Kulbhushan Kharbanda, Amrish Puri, Balraj Saini (yeah...i am going back in time). Perhaps stars like Saif, Akshay Kumar, Kangana Ranaut will join this club, but SRK and company? No Ways!!!
If that is the case why does he keep throwing quotes around to all who care to listen (and there are not a few media people who lap up all his gab fest) that he is the finest actor in the country. He loses no opputunity in declaring that he is the best. Well, we agree he works very hard, is a great role model for the country (has not killed any endangered species, not beaten up his wife or girlfriend, has not killed people by drunken driving, etc) but the best???? Perhaps the most successful, thanks to the great rapport he has to the most important camps in the Industry (Chopra's, Johars, Farah, etc), thanks to the 'close' relationship with Karan Jhar who has given him his biggest (and most painful to endure) hits (Kuch Kuch Hota Hai, Kabhi Khushi Kabhi Gham). And most importantly the bad taste of Indian viewers.
Best actors shouldn't that club be reserved for good actors and not stars - though an actor can become a star. Actors like Aamir Khan, Shiney Ahuja (the great new hope for the Hindi Industry), Kay Kay Menon, Amitabh Bachchan, Naseeruddin Shah, Om Puri, Kulbhushan Kharbanda, Amrish Puri, Balraj Saini (yeah...i am going back in time). Perhaps stars like Saif, Akshay Kumar, Kangana Ranaut will join this club, but SRK and company? No Ways!!!
Tuesday, January 29, 2008
One more child star grows up - and has she grown up...

Another kid who worked in movies has stepped in to puberty and as these kids do nowadays has continued to work in front of the camera. Obviously the lure of Bollywood and the Idiot box is way too strong for them to keep away. Yeah...and the money is pretty good too.
Check out the photo I 'borrowed' from rediff and lets see if you can spot the gal.
Can you? No?
Okay lets give you some hints.
1) It was a big big block buster.
2) She played the daughter of the main star.
3) He is one of the super star Khans.
4) Her name was Anjali in the movie.
5) She is named after the other mail lead in the movie.
If you haven't got the answer so far, you need a good kick on the back side.
The girl is Sana Saeed and she was in Kuch Kuch Hota Hai. She played Shah Rukh Anjali in the movie.
So if you didn't get it that means you really don't care for Shah Rukh Khan and also for Yash Johar's movies. No complaints. Even I don't.
Back to the girl. She looks hot. And that to in ethnic clothes. Imagine her going skimpy as in Bollywood roles. Heh heh heh.
She also appeared in a couple of television shows and ads and aftetr paying attention to her studies she's back in the new telly soap, Babul Ka Aangann Chootey Na. She also anchored some shows like Fox Kids and Kache Papad Pakka Papad at age thirteen. And was in Badaal (starring Bobby Deol and Rani Mukerji). On her resume also are ads for Sunsilk and Clinic Shampoo, a poster ad for DHL and Lifebuoy soap and a role serial Sati (on Sahara TV) for two months.
So she has been in touch with the glamour world.
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